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NCT04919668

Effect of Gamification in an Online Grocery Store.

Completed NA Last updated 1 October 2021
What this trial tests

NA trial testing Simulated grocery shopping exercise in Food Selection in 1,185 participants. Completed in 28 July 2021.

Timeline
30 June 2021
Primary endpoint
28 July 2021
28 July 2021

Quick facts

Lead sponsorTufts University
PhaseNA
StatusCompleted
Study typeINTERVENTIONAL
Allocationrandomized
Designparallel
Maskingdouble
Primary purposeprevention
Enrollment1,185
Start date30 June 2021
Primary completion28 July 2021
Estimated completion28 July 2021
Sites1 location across United States

Drugs / interventions tested

Conditions studied

Sponsor

Tufts University

Who can join

18 and older, any sex, with Food Selection or Food Preferences. Patients with the condition only — healthy volunteers not accepted.

Sponsor's own description

The overall objective of this research is to evaluate the impact of gamification on the diet quality of food choices made by American adults in an online grocery shopping experiment. Participants will shop for 12 food items from a grocery shopping list determined by the research team in a simulated online grocery store designed for this experiment. Each product has a nutritional quality score based on the Guiding Stars algorithm. The experiment tests the gamification of the nutritional quality score. Participants exposed to gamification see one to five crowns illustrating the nutritional quality of the food and a scoreboard indicating the total number of crowns from foods in the participant's shopping basket. Participants will be assigned to experimental conditions of gamification (game or no game) and a fictitious budget ($30 or $50). The investigators will test if the game and the budget affect the dietary quality of their final shopping baskets. The experiment is a 2x2 experimental design. The investigators hypothesize that the presence of gamification will change the dietary quality of participants' final shopping baskets. The investigators hypothesize that a higher budget will change the dietary quality of the final shopping basket. The investigators also hypothesize that the game and higher budget together will change the dietary quality of the final shopping basket.

Publications & conference data

No peer-reviewed publications indexed yet for this trial. Completed trials usually publish results within 12-18 months.

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Data sources for this page

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