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placebo beverage (for alcohol)

University of California, Los Angeles · FDA-approved active Small molecule

A placebo beverage designed to mimic the sensory and contextual experience of alcohol consumption without containing ethanol, relying on expectancy and conditioning effects.

A placebo beverage designed to mimic the sensory and contextual experience of alcohol consumption without containing ethanol, relying on expectancy and conditioning effects. Used for Alcohol use reduction or abstinence support.

At a glance

Generic nameplacebo beverage (for alcohol)
SponsorUniversity of California, Los Angeles
ModalitySmall molecule
Therapeutic areaBehavioral Health / Substance Use Disorder
PhaseFDA-approved

Mechanism of action

This product leverages placebo and expectancy mechanisms rather than pharmacological action. By providing a beverage that mimics the taste, aroma, and social context of alcoholic drinks, it may reduce alcohol consumption through behavioral substitution and psychological conditioning. The mechanism is primarily psychological rather than molecular.

Approved indications

Common side effects

No common side effects on file.

Key clinical trials

Primary sources

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SourceUsed for
ClinicalTrials.govTrial enrolment, design, endpoints, results

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